Our Story 💕

What started as a simple idea between a mother and her daughters has grown into a movement rooted in confidence, connection, and purpose.

Where it all began

Our journey began with a simple idea and a whole lot of love. In 2019, Neffeteria started this venture as a mommy-and-me t-shirt brand, inspired by the joy of matching outfits with her little girls.

What began as a fun way to express their bond quickly grew into something far more meaningful.

The power of affirmations ✨

The spark that transformed everything was the “Affirmation of the Month.” These weren’t just words, they were lifelines.

Month by month, affirmations became a powerful routine that built confidence, created connection, and provided strength not just for Ne’ Lani, but for Neffeteria as well.

Growing into purpose

By 2021, affirmation-inspired products like lip gloss and nail polish became more than items, they became bonding moments between a mother and her daughters.

By 2023, the vision expanded beyond the home and into communities, schools, and spaces where girls needed encouragement the most.

Our mission 💖

Pretty Girls Poppin is a nonprofit dedicated to building confidence, self-love, and sisterhood in girls around the world.

We believe every girl is a beautiful gem deserving of love, support, and the belief that she can achieve anything.

We are more than a program

We are a sisterhood. A safe space. A place where girls are seen, heard, and empowered to become their best selves.

Join the journey 💕

Together, we are Poppin' the confidence of young girls all around the world one affirmation at a time.